Discovery Latin America/U.S. Hispanic (DLA/USH) has named Carolina Lightcap, most recently president of Disney Channels Worldwide, as its head of content and general manager for the Southern Cone.
Lightcap will be based in Buenos Aires, Argentina, and will report to DLA/USH president and managing director Enrique R. Martínez.
She will head all content-related areas within the division, including programming, marketing, program publicity and on-air promotions. In her GM role, she will also oversee Discovery’s businesses in Argentina, Chile, Uruguay, Bolivia and Paraguay and be tasked with developing new business opportunities for the portfolio in the region.
“Carolina is an outstanding creative and operational executive with the ability to manage portfolios across multiple brands within the international Pay TV business,” said Martínez. “She also brings to Discovery a time-tested business acumen and demonstrated success in content strategy development and execution which will undoubtedly add value and contribute to the success of our constantly expanding business in Latin America and the U.S. Hispanic markets.”
During her time with Disney Channels Worldwide, Lightcap, fluent in Spanish, English and Portuguese, she led Disney’s global kids TV business, with more than 100 channels under her purview. Prior to that position, she served as chief marketing officer for the Walt Disney Company in Latin America, as well as senior vice president, programming and creative affairs at Disney Channels Latin America.
Her entertainment resumé also includes executive stints at Sky Latin America, 20th Century Fox Home Entertainment and Fox Latin American Channels.