Canadian firm Blue Ant Media has entered into an agreement to purchase digital specialty channel Bold from public broadcaster the CBC.
The transaction is conditional on the CBC obtaining approvals from governing body the CRTC. The channel carries programming that focuses on the lives of rural Canadians and has 2.6 million subscribers.
“Acquiring Bold will give Blue Ant another platform to engage audiences with unique entertainment content,” said Michael MacMillan, CEO of Blue Ant Media, in a statement. “We definitely see a lot of opportunity with the channel, while also expanding our array of channel offerings.”
The news comes after Blue Ant completed its deal to purchase High Fidelity HDTV and its four channels, Oasis HD, EQHD, RadX and High Fidelity HDTV, earlier this month. The deal saw the subsequent departures of GlassBox Television founder Jeffrey Elliott and High Fidelity HDTV co-founders Ken Murphy and John Panikkar, as previously reported.