Digital

Hoff Productions teams with Breitling, Travolta for branded doc

Super Factories: Breitling features actor and aviation aficionado John Travolta as well as adventurer Yves "The Jetman" Rossy.
August 24, 2012

Bay Area-headquartered prodco Hoff Productions has teamed up with Swiss watch maker Breitling for a branded doc, Super Factories: Breitling, which goes behind the scenes to reveal the process of building the famous timepieces.

The one-hour special, which debuted yesterday on Breitling’s YouTube channel, features actor and aviation aficionado John Travolta as well as adventurer Yves “The Jetman” Rossy, who delve into the story behind the timepiece favored by aviators, the Chronomat.

The doc will be available through international distributor Off the Fence beginning at MIPCOM in October.

“Hoff Productions has a long and successful history in creating high-quality branded content,” said Ben Balmer, global marketing director for Breitling. “We were thrilled to team up with them to deliver a show that marries the fascinating mechanics of our great watch with our accomplishments in aviation.”

About The Author
Daniele Alcinii is a news reporter at realscreen, the leading international publisher of non-fiction film and television industry news and content. He joins the rs team with journalism experience following a stint out west with Sun Media in Edmonton's Capital Region, and communications work in Melbourne, Australia and Toronto. You can follow him on Twitter at @danielealcinii.

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