Docs

Yekra launches self-distribution service

Digital distribution platform Yekra has launched a self-distribution service with a slate of doc features that includes the digital premieres of Tattoo Nation (pictured) and Sirius.
May 9, 2013

Digital distribution platform Yekra launched a self-distribution service on Thursday (May 9) with a slate of documentary features that includes the digital premieres of Tattoo Nation (pictured) and Sirius.

The service, which soft-launched last year and offers DRM-protected rentals, has raised $3 million in venture capital funding from angel investors Maurice Gallagher and UK’s Bray Capital. The platform uses bespoke AffiliateConnect technology, which allows studios, TV networks and filmmakers to build online audiences by genre or topic.

The service allows users to set price points for various platforms, such as connected TVs, web and smartphones, and generate networks of affiliate websites for digital distribution.

Films premiering this week include the skin art doc Tattoo Nation and Sirius, a doc about UFO clean-energy conspiracy theories. Other docs featured on the site include Hot Flash Havoc, Thrive and Occupy Love.

About The Author
Meagan Kashty is an associate editor of realscreen, an international print and online magazine that covers the non-fiction film and television industries. Meagan is an award-winning business journalist. Prior to joining the realscreen team, Meagan was online editor of Canadian Grocer, named Magazine of the Year at the 2015 Canadian Business Media Awards. She can be reached at mkashty@brunico.com, and you can follow her on Twitter @MegKashty

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