Digital

Facebook VP to keynote at MIPCOM

Facebook's vice president of partnerships Dan Rose (pictured) is set to give a keynote at MIPCOM in Cannes, where he will discuss the ways social media can be used in the industry.
August 26, 2013

Facebook’s vice president of partnerships Dan Rose (pictured) is set to give a keynote at MIPCOM in Cannes, where he will discuss the ways social media can be used in the industry.

The keynote address, which is part of MIPCOM’s Media Mastermind Keynote series, will take place on October 7. Rose is globally responsible for Facebook’s mobile partnerships, platform developer relationships, business development, M&A and user operations.

He will bring this expertise to the MIPCOM keynote address and will talk about new opportunities for producers and broadcasters of social media’s ability to drive viewer loyalty, retention and influence TV ratings.

Rose will also share insights into the impact of word-of-mouth on the television industry and how broadcasters can make use of this. MIPCOM will take place in Cannes, France, from October 7-10.

About The Author
Barry Walsh is editor and content director for realscreen, and has served as editor of the publication since 2009. With a career in entertainment media that spans two decades, prior to realscreen, he held the associate editor post for now defunct sister publication Boards, which focused on the advertising and commercial production industries. Before Boards, he served as editor of Canadian Music Network, a weekly music industry trade, and as music editor for HMV.com. As content director, he also oversees the development of content for the brand's market-leading events, the Realscreen Summit and Realscreen West, as well as new content initiatives.

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