National Geographic Channel (NGC) has launched in Finland.
A full-localized version of the Fox International Channels-run pay-TV network went live in the European country yesterday (September 23), airing male-skewing programs with Finnish subtitles as well as local promo material and advertising.
The launch is part of the parent company’s ongoing expansion of its Nordic business. Last year, free-to-air Fox channels launched in Norway and Finland. NGC content has aired on Finnish Fox since then.
“The launch of National Geographic Channel Finland completes the process of localizing National Geographic Channel in the Nordics and is a clear demonstration of our commitment to pay-TV in Finland,” said Ase Ytreland, managing director of Fox International Channels Nordic, in a statement.
“We believe Finland offers real opportunity for the development of pay-TV and we want to do everything we can to build the market and our portfolio of channels in Finland.”