Israeli producer-distributor Keshet International has sold interactive talent show format Rising Star (pictured) to Banijay Group company Nordisk Film TV.
The deal covers Denmark, Sweden, Norway and Finland and follows sales of the format to networks in France, Russia and Germany at MIPCOM in Cannes last week.
“Rising Star brings something fresh and new to the genre while retaining the drama and emotion that make the best talent shows work,” said Jacob Houlind, Banijay’s Nordic Group CEO, in a statement. “That’s what drew us to the format and it’s why we have high expectations for Rising Star‘s roll-out across our territories.”
Rising Star is a talent show that allows viewers to vote for winners in real-time via a free app that is integrated into the live broadcast. If a contestant secures 70% of viewers’ and judges’ votes, a screen in the studio rises to reveal the winner. The show premiered in Israel on Keshet Broadcasting’s Channel 2.