Digital

Hulu names Mike Hopkins CEO

Hulu's interim CEO Andy Forssell is stepping down, with the former president of distribution for the Fox Networks Group, Mike Hopkins (pictured), moving in to head up the online TV platform.
October 18, 2013

Hulu’s interim CEO Andy Forssell is stepping down, with the former president of distribution for the Fox Networks Group, Mike Hopkins (pictured above), moving in to head up the online TV platform.

Effective immediately, Hopkins will take up his role of CEO at Hulu’s headquarters in LA.

He has been a Hulu board director since 2011, and been the head of distribution at Fox since 2008, where he oversaw the distribution strategy, sales and marketing for Fox’s linear and non-linear U.S. channels, on-demand and digital platforms.

Forssell, who has been with the company as acting CEO since March 2013, will step down.

“After an extensive search, Mike was simply the best candidate for the job,” said Anne Sweeney, co-chairman of Disney Media Networks and president of Disney/ABC Television Group. “He has a strong understanding of programming, digital distribution and consumer behavior, and a great vision for Hulu’s next chapter.”

“On behalf of the Hulu board I want to thank Andy Forssell for his leadership during this past year, and for the vital role he played in building Hulu into the amazing product it is today. We wish him the best on his next venture,” added Peter Rice, chairman and CEO of Fox Networks Group.

“With Mike’s appointment, and its owners fully aligned and committed to seizing the incredible opportunities that lie ahead, we look forward to a very bright future for Hulu.”

In a  post on Hulu’s blog, an email Hopkins sent to the company’s team stated: “You are delivering one of the strongest years Hulu has ever seen: We expect revenues to be close to a billion dollars this year, and Hulu Plus subscribers continue to climb.

“With the foundation you have built, the significant capital infusion of three-quarters of a billion dollars, and our partners aligned and fully supportive of what we need to get it done, the sky is the limit for Hulu. I am looking forward to working with you all.”

 

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