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Twofour lands Abu Dhabi commissions

Abu Dhabi Media has commissioned international producer Twofour to make eight original Arabic-language factual series for the city's soon-to-relaunch TV network.
November 8, 2013

Abu Dhabi Media (ADM) has commissioned international producer Twofour to make eight original Arabic-language factual series for the city’s soon-to-relaunch TV network.

ADM will relaunch its network on December 2, and the commissions form part of a long term partnership, which “will help serve the objectives of Abu Dhabi Media’s Public Service Charter, an understanding with the Abu Dhabi government to serve the public and government’s collective interests,” Twofour said.

Documentary series The Story of Abu Dhabi (13 x 60-minutes) will look at changes taking place in the capital of the United Arab Emirates (UAE), using accounts from historians, researchers, archaeologists and citizens.

Top Ten: Abu Dhabi (13 x 60-minutes), meanwhile, will celebrate the best architecture, landscapes, hotels and restaurants Abu Dhabi has to offer .

The Goodness Of Our Land (6 x 60-minutes) explores the UAE’s farming community; while competitive fact ent format Go Decorate! (13 x 60-minutes) finds the most creative car enthusiasts and most imaginative car decorations.

Other titles on the slate include Exceptional Emiratis (13 x 30-minutes, 13 x 10-minutes and 13 x 5-minutes); Dirhami (13 x 60-minutes); Chef Needed (13 x 60-minutes; and Zoo Diaries (13 x 60-minutes).

Jonney Steven, Twofour’s head of MENA, said: “Our unique secondment scheme sees Abu Dhabi Media team members working alongside our Twofour teams to produce these programs, so it is a true partnership to produce new quality Arabic language programming from Abu Dhabi’s new media hub.”

The executive producers are Steven, Reem Nouss and Yara Awad. The production executive is Rosie Kingham.

 

 

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