Digital

Esquire Network launches “Brotherhood” web series

The Story Lab, a division of Aegis Media, has partnered with whiskey brand Chivas and EsquireTV.com for a reality web series starring Jason Sudeikis.
November 27, 2013

The Story Lab, a division of Aegis Media, has partnered with whiskey brand Chivas and EsquireTV.com for a reality web series starring Jason Sudeikis.

Brotherhood is a 12-part series that follows the former Saturday Night Live cast member and his group of friends, including musicians Brandon Boyd and Jon Batiste, filmmaker Bryn Mooser, designer Nick Fouquet and restaurateur Maximillian Chow as they gather over dinner and drinks to discuss the redefinition of success and what it means to be “a modern gentleman.” The series also follows each of the friends for one day in their lives.

The Story Lab developed and produced the series, which runs on EsquireTV.com through mid-December.

This marks the first branded web series for Chivas and is part of the newly-launched Esquire Network’s 360-degree offerings.

About The Author
Meagan Kashty is an associate editor of realscreen, an international print and online magazine that covers the non-fiction film and television industries. Meagan is an award-winning business journalist. Prior to joining the realscreen team, Meagan was online editor of Canadian Grocer, named Magazine of the Year at the 2015 Canadian Business Media Awards. She can be reached at mkashty@brunico.com, and you can follow her on Twitter @MegKashty

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