Former IFC Films senior VP of marketing and publicity, Ryan Werner, has joined New York-based Cinetic Media as a senior executive.
The sales and distribution company, which also specializes in film finance, talent management and corporate consulting, will gain Werner’s marketing and publicity experience, which he most recently honed as a consultant for films including Michel Gondry’s animated documentary Is the Man Who is Tall Happy?
Prior to that, he was at IFC Films, launching day-and-date strategy and overseeing the release of films including Werner Herzog’s Cave of Forgotten Dreams and Wim Wenders’ Pina.
He has also worked at Magnolia Pictures, Wellspring, Palm Pictures, Shooting Gallery, Sundance Channel and IFP, and worked on the programming of the Woodstock Film Festival and the Philadelphia International Film Festival.
“Ryan is one of the most inspired and innovative marketing minds we have encountered,” said Cinetic founder John Sloss. “Ryan expands dramatically the toolbox of advisory services we provide.”
“After spending most of my career working with traditional distribution companies, John and Dana have given me an incredible opportunity to continue doing what I love but in a new and exciting way that seems incredibly smart as the marketplace undergoes drastic change,” added Werner.