Unscripted

Studio Lambert’s Baldwin joins Outline Productions

Studio Lambert's former head of format development Shona Baldwin is joining UK indie Outline Productions as head of development.
January 16, 2014

Studio Lambert’s former head of format development Shona Baldwin is joining UK indie Outline Productions as head of development.

Baldwin was part of the teams behind Channel 4′s Gogglebox and NBC’s Million Second Quiz, and also developed series including The Insider (BBC3 and TNT) and The Great Interior Design Challenge (BBC2). Prior to joining Studio Lambert, she was a producer-director at ITV Studios.

London-based Outline is responsible for formats such as Tom Kerridge’s Proper Pub Food (BBC 2), Health Freaks (Channel 4) and Great British Garden Revival (BBC 2).

“Outline has a reputation for punching above its weight, working with major name talent and coming up with ambitious and innovative ideas to beat bigger and more established players to win commissions,” said Baldwin in a statement.

Laura Mansfield, managing director of Outline Productions, added: “This year as we look to widen our broadcaster base, particularly in the U.S., Shona’s creativity, passion and international experience in developing high impact formats will be invaluable.”

About The Author
Daniele Alcinii is a news reporter at realscreen, the leading international publisher of non-fiction film and television industry news and content. He joins the rs team with journalism experience following a stint out west with Sun Media in Edmonton's Capital Region, and communications work in Melbourne, Australia and Toronto. You can follow him on Twitter at @danielealcinii.

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