TV

Summit ’14: Eyeworks USA president looks ahead

Brant Pinvidic (pictured), who has served as Eyeworks USA's president since October, tells realscreen where he has his sights set for the future of the Bar Rescue prodco.
January 28, 2014

Brant Pinvidic (pictured), who has served as Eyeworks USA’s president since October, has opened up about his future plans for the Bar Rescue prodco.

“I really wanted to look at internal development and broadening our reach across more networks and increasing growth,” Pinvidic tells realscreen.

“The idea is that we plan to engage with a lot of producers to expand our reach across the creative community, and we’ve had a lot of good luck over the last few years with creating formats internally,” he adds. “We’re certainly looking to capitalize on our production history and our ability to produce big shows.”

He adds that as the television business gets harder, with networks demanding more creatively, he has turned his focus to restructuring the company’s development process, looking at how the team proceeds from inception to series.

Eyeworks USA – known for its programming across broadcast and cable networks, include Spike TV’s Bar Rescue, Animal Planet’s My Cat From Hell, and WE tv’s LA Hair - has also turned its focus to the Chilean format Opposite Worlds for an American version that recently launched on Syfy.

“I think it was such a unique concept – the idea of putting one set of contestants in a futuristic setting and one set of contestants in a very harsh past setting… having those two settings literally side by side separated only by a piece of glass, and they fight each week to earn their spot on where they live,” he says.

“The real work came from interpreting what the Chileans had done – since their version of the show is much different – into what Americans would respond to here,” he adds.

The American version has a live and taped episode every week, more of a focus on the competition, and American-style pacing.

The slate for the prodco includes more LA Hair and My Cat From Hell, in addition to a survival series for National Geographic and two new series at Spike.

“I don’t think there’s anything on the format side we don’t or won’t do,” he sums up. “I would say as a genre, the pure docuseries style of programming is not something that we have focused on because it’s so competitive to go chase down odd eccentric characters in Louisiana, Texas or Alaska.

“A lot of companies do that, and have done it successfully, and I find that our advantages and our competitive space – where we shine – is the formats, the production, the launch, and the big scope thing. We’ve had a lot of luck in that world.”

  • Brant Pinvidic will moderate the Format Focus panel session, which takes place today from 11 a.m. EST to midday at the Realscreen Summit, in the Washington Hilton’s International Ballroom West
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