Unscripted

Seacrest, Tastemade cook up TV partnership

Ryan Seacrest Productions is teaming up with digital food network Tastemade to bring its food and lifestyle programming to TV.
February 18, 2014

Ryan Seacrest Productions (RSP) is teaming up with digital food network Tastemade to bring its food and lifestyle programming to TV.

California-based Tastemade, which launched just over a year ago, exists on digital and mobile platforms, and connects users with a slate of cooking shows and food-oriented video content. Its partnership with Keeping Up With The Kardashians firm RSP is intended to extend the brand to traditional TV channels.

“A little more than a year ago, we launched Tastemade to connect the world through food, by bringing diverse culinary voices together to share their passion and expertise for food, travel and more,” said Tastemade co-founder Steven Kydd in a statement.

Seacrest added: “Tastemade is an amazing digital platform bursting with creativity and innovation – and it’s all about food, one of my personal passions. I’m also impressed with the Tastemade App, which allows anyone with an iPhone to create and star in their own show in minutes.

“Everyone at Ryan Seacrest Productions is excited to work with Tastemade to leverage their existing global community of tastemakers, as well as discover new talent around the globe, to develop some fresh and compelling television programming.”

About The Author
Meagan Kashty is an associate editor of realscreen, an international print and online magazine that covers the non-fiction film and television industries. Meagan is an award-winning business journalist. Prior to joining the realscreen team, Meagan was online editor of Canadian Grocer, named Magazine of the Year at the 2015 Canadian Business Media Awards. She can be reached at mkashty@brunico.com, and you can follow her on Twitter @MegKashty

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