A localized version of CNN is to launch in Indonesia.
Turner Broadcasting System Asia Pacific and Indonesian media company PT Trans Media Corpora are partnering to bring the 24-hour news channel and an accompanying website, CNNIndonesia.com, to South-east Asia’s most populous country.
The network will recruit local journalists and tap the cable news giant’s pool of international correspondents and affiliate partnerships to generate coverage. Trans Media will head up the operation from Jakarta.
“This agreement with one of the country’s largest media corporations puts CNN in a unique position to reach millions of Indonesians in a way that we have not been able to previously,” CNN Worldwide president Jeff Zucker (pictured above) said in a statement.
“I believe this partnership will help Indonesians to better understand the world and even more importantly, also help the world to better understand Indonesia,” added Chairul Tanjung, founder and chairman of Trans Media’s parent company, CT Corp.
A launch date has yet to be announced.