Digital entertainment distributor Cinedigm will launch an on-demand service devoted to documentaries later this month.
The free, advertising-supported service Docurama Digital Channel is expected to launch on May 20, according to The New York Times, and will offer more than a thousand documentaries by July, including Josh Fox’s Gasland (pictured above) and Joe Berlinger and Bruce Sinofsky’s Paradise Lost 2: Revelations.
Cinedigm’s chief executive, Chris McGurk, told the Times that the service aims to double its first-year offerings within 12 months to include original programming and festival coverage. “There’s an audience that’s being underserved,” he said.
Last April, Cinedigm re-launched its Docurama Films label – which has a catalog of more than 1,200 films – as a multi-platform brand through a series of theatrical screenings and an ad-supported Docurama OTT application streaming 150 library titles.
A paid YouTube channel followed a month later, but will be phased out as the company shifts its focus to the on-demand service.