Former Discovery Network International (DNI) exec Luis Silberwasser (pictured) is to become the president of NBCUniversal-owned Telemundo.
Effective in August, Silberwasser will oversee strategy for the U.S. Hispanic cable network’s entertainment, sports and news growth strategy. He will relocate from London to Miami and report to Joe Uva, chairman of NBCUniversal’s Hispanic Enterprises and Content division. He will also lead the company’s in-house prodco Telemundo Studios.
DNI president JB Perrette announced Silberwasser’s departure from the company in an internal memo last month.
As exec vice president and chief content officer, he led the overall content strategy for the cable giant’s portfolio of international channel brands, including Discovery Channel and TLC. He also headed up development and production of original content for DNI’s 220 global markets.
Prior to that, he was the senior VP for Discovery Networks Latin America/U.S. Hispanic’s content group, where he managed programming, production and marketing for 15 channels, and launched the networks Discovery en Español and Discovery Familia.
“Leading the Telemundo Network is a dream opportunity and I am incredibly excited about its future,” he said in a statement. “Telemundo has a robust legacy as a content producer and with NBCUniversal’s support, the network is well positioned to grow. I look forward to working with Telemundo’s great creative team to take the network to the next level.”
Following Silberwasser’s departure, DNI will reportedly create a chief creative officer role that will integrate the functions performed by Silberwasser and creative director and head of production and commissioning Julian Bellamy – who left to join ITV Studios UK as managing director – while also placing a focus on attracting top international creative talent to DNI.