People/Biz

Elevation hires Naveen Prasad to lead expansion

The former Alliance Films and eOne Films executive (pictured) will oversee operations during the indie distributor's ongoing transformation.
May 26, 2014

Former Alliance Films and eOne executive Naveen Prasad has joined Elevation Pictures to oversee distribution, sales and operations across all media.

Prasad joins Elevation as exec VP and general manager, taking a role at the firm led by co-presidents Laurie May and Noah Segal, as the indie distributor continues to grow its film release slate and profile after the Berlin and Cannes film festivals.

He was most recently senior VP of TV and online at eOne Films Canada.

Prasad also oversaw TV and digital activities at Alliance Films, which produced Undercover Boss Canada, before that indie distribution outfit was acquired in January 2013 by eOne.

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About The Author
Managing editor with realscreen publication, an international print and online magazine that covers the non-fiction film and television industries. Darah is an award-winning journalist who has spent over two decades covering a wide range of issues from real estate and urban development to immigration, politics and human rights, primarily with The Vancouver Sun. Prior to joining realscreen, she was editor of Stream Daily, realscreen's sister publication covering the dynamic global digital video industry. She also served a stint as a war reporter in Afghanistan for television and print, and was a national business blogger with Yahoo Canada.

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