People/Biz

Elevation hires Naveen Prasad to lead expansion

The former Alliance Films and eOne Films executive (pictured) will oversee operations during the indie distributor's ongoing transformation.
May 26, 2014

Former Alliance Films and eOne executive Naveen Prasad has joined Elevation Pictures to oversee distribution, sales and operations across all media.

Prasad joins Elevation as exec VP and general manager, taking a role at the firm led by co-presidents Laurie May and Noah Segal, as the indie distributor continues to grow its film release slate and profile after the Berlin and Cannes film festivals.

He was most recently senior VP of TV and online at eOne Films Canada.

Prasad also oversaw TV and digital activities at Alliance Films, which produced Undercover Boss Canada, before that indie distribution outfit was acquired in January 2013 by eOne.

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About The Author
Selina Chignall joins the realscreen team as a staff writer. Prior to working with rs, she covered lobbying activity at Hill Times Publishing. She also spent a year covering the Hill as a journalist with iPolitics. Her beat focused on youth, education, democratic reform, innovation and infrastructure. She holds a Master of Arts in Journalism from Western University and a Honours Bachelor of Arts from the University of Toronto.

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