Canada’s W Network has commissioned Pressure Cooker, a 10-part primetime culinary competition show from Jamie Oliver’s indie Fresh One Productions and Bristow Global Media (BGM).
The 10 x 60-minute series, which is slated to air on the Corus Entertainment-owned network this fall, is the first series produced under the strategic creative formats partnership between BGM and Fresh One, which was unveiled last fall.
Each episode of Pressure Cooker sees celebrity chefs paired with home cooks for a culinary cook-off with a twist. Home cooks must select their ingredients from a specially designed conveyor belt that kicks in at timed intervals. Whatever ingredients they take, they must use.
The series will feature several branded integration partners, whose products will be a key part of the action, the network said.
“Food formats are a hit with audiences around the world on all platforms, and Pressure Cooker is a distinct and exciting new format,” said Julie Bristow (pictured above), president of BGM.
Vibika Bianchi, Corus Entertainment’s VP of original programming for women and family, added: “Pressure Cooker not only has Jamie Oliver’s stamp of approval but is a perfect fit for W Network’s brand of food programming, giving passionate home cooks the chance to compete on this high stakes primetime stage.”