L.A.-based distributor Revolver Entertainment has picked up Ashley Jones and David Bond’s environmental doc Project Wild Thing (pictured), which will be released theatrically and on VoD in the U.S. and Canada this August.
The film, produced by UK indie Green Lions, follows co-director Bond as he launches a nationwide marketing campaign to get British children to spend more time outdoors. Contributors to the film include naturalist Chris Packham, writer and environmentalist George Monbiot and advertising exec Michael Wolff.
Revolver will also handle DVD sales for the film.
Project Wild Thing was released theatrically and on VoD through Curzon On Demand and the BFI Player in the UK in October. The film’s international sales are being handled by First Hand Films, which brokered the deal with Revolver.
The agreement was negotiated by Revolver president Seb Marciano and head of acquisitions Daniel Brandt, along with First Hand Films CEO Esther van Messel and deputy director Gitte Hansen.
“The film implores parents everywhere to help their young children reconnect with nature in a digital age where children are overwhelmed by highly directed advertising almost as soon as they are born,” said Brandt, in a statement.
“David Bond’s good-natured (no pun intended) campaign as nature’s spokesman will resonate with parents everywhere who want their children to grow up as healthy as possible, both mentally and physically,” he added.