A&E Network has concrete plans for the family behind a New York construction company, who are to star in the upcoming docuseries Cement Heads, premiering on August 12.
The series is made by The Weinstein Company-owned prodco Dimension TV, in association with Matador. It follows WJL Equities owner Billy Lougheed, who runs the concrete construction company with his wife and business partner Danielle.
Rather than disregard the cameras, the Lougheeds often address the camera crew, engaging them in conversation and inviting them to join in for things such as family dinners.
Cement Heads marks the first unscripted production from Dimension TV. The executive producers are Bob Weinstein, Harvey Weinstein, Meryl Poster and Patrick Reardon, while Jay Peterson, Todd Lubin and Jerry Carita are exec producing for Matador. Meanwhile, the EPs for A&E are Lily Neumeyer, Evan Lerner and Devon Graham.
The series will premiere on August 12 at 10:30 p.m. EST/PST.