People/Biz

Leena Singarajah joins Scripps Networks Asia Pacific

Scripps Networks Asia Pacific has hired Leena Singarajah (pictured) for the newly created role of head of distribution and ad sales.
October 9, 2014

Scripps Networks Asia Pacific has hired Leena Singarajah (pictured) for the newly created role of head of distribution and ad sales.

Based in Singapore, she will begin working in limited capacity immediately and expand to full time in January.

Singarajah will oversee regional and local distribution, and sales strategies for Asian Food Channel, Food Network, Travel Channel and HGTV. She will also manage program sales and distribution in partnership with Hud Woodle, VP of international program licensing and distribution.

Prior to joining Scripps, she was IMG Media’s senior VP, head of sales and business development for Asia Pacific, where she led content and channel distribution, sales, production and business development, and launched IMG Media’s 24-hour sports channel EDGEsport.

About The Author
Barry Walsh is editor and content director for realscreen, and has served as editor of the publication since 2009. With a career in entertainment media that spans two decades, prior to realscreen, he held the associate editor post for now defunct sister publication Boards, which focused on the advertising and commercial production industries. Before Boards, he served as editor of Canadian Music Network, a weekly music industry trade, and as music editor for HMV.com. As content director, he also oversees the development of content for the brand's market-leading events, the Realscreen Summit and Realscreen West, as well as new content initiatives.

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