Unscripted

MIPCOM ’14: Pan-Arabian “X Factor,” “Runway” on the way

A multi-year deal between FremantleMedia International and pan-Arab media conglomerate MBC Group will see recommissions of Idol and Got Talent while the X Factor and Runway formats will make their way to the region for the first time. (Pictured: America's Got Talent)
October 14, 2014

A multi-year deal between FremantleMedia International and pan-Arab media conglomerate MBC Group will see recommissions of Idol and Got Talent, while X Factor and Project Runway will make their way to the region for the first time.

Through the deal, Arab Idol and Arabs Got Talent will be slated for three more seasons, while The X Factor and Project Runway have been commissioned for three seasons each, with MBC taking format rights for the pan-Arab territories for each.

“We are immensely proud to be the first company to have completed a deal of this magnitude with MBC Group,” said Anahita Kheder, SVP, Middle East, Africa and South Eastern Europe, FremantleMedia International, in a statement. “Together we have already launched the very successful pan-Arab versions of Arabs Got Talent and Arab Idol, both of which were propelled onto the international press stage. The Middle East region has evolved a great deal in recent years with audiences wanting something a little special, and with the introduction of The X Factor and Project Runway, MBC will deliver just that.”

The Idol format, co-owned by FremantleMedia and 19 Entertainment, has now been produced in 51 territories worldwide, as has the Syco Entertainment-owned X Factor, while Got Talent, co-owned by FremanteMedia and Syco Entertainment, has been produced in 65 territories worldwide. The Weinstein Company-owned Project Runway, meanwhile, has been produced in 23 territories.

In other FremantleMedia International news, the global distributor has penned a multi-year deal with Australian free-to-air commercial broadcaster Network Ten which will see the network exclusively take Australian first run rights for all new and upcoming content featuring celebrity chef Jamie Oliver. The deal also sees an extension of the deal between the two parties for back catalog Jamie Oliver titles.

As part of the deal, Network Ten is currently airing Oliver’s latest series, Jamie’s Comfort Foods (6 x 60 minutes), produced by Fresh One Productions.

About The Author
Managing editor with realscreen publication, an international print and online magazine that covers the non-fiction film and television industries. Darah is an award-winning journalist who has spent over two decades covering a wide range of issues from real estate and urban development to immigration, politics and human rights, primarily with The Vancouver Sun. Prior to joining realscreen, she was editor of Stream Daily, realscreen's sister publication covering the dynamic global digital video industry. She also served a stint as a war reporter in Afghanistan for television and print, and was a national business blogger with Yahoo Canada.

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