Docs

“Cyber-Seniors” doc lands broadcast, digital distribution

Director Saffron Cassaday's documentary Cyber-Seniors (pictured) has secured deals with broadcast, digital and DVD distributors.
October 29, 2014

Director Saffron Cassaday’s documentary Cyber-Seniors (pictured) has secured deals with broadcast, digital and DVD distributors.

Virgil Films & Entertainment has picked up the North American digital rights, Autlook took international broadcast rights, and Passion River Films will handle worldwide public screenings and an educational DVD release.

The film, which focuses on a group of senior citizens who delve into online platforms for the first time with help from teenage mentors, played in cinemas across North America earlier this year. It will roll out across digital and video-on-demand platforms later this year and in early 2015.

“When we started on this journey, we suspected that this subtle, sweet story could have a big loud impact,” producer Brenda Rusnak said in a statement.¬†“Now that we are seeing the Cyber Senior model working in dozens of communities and have had a strong theatrical run in the U.S. and Canada, we are happy to collaborate with our partners to bring this story to more audiences via traditional and non-traditional distribution.”

Watch the trailer below:

About The Author
Selina Chignall joins the realscreen team as a staff writer. Prior to working with rs, she covered lobbying activity at Hill Times Publishing. She also spent a year covering the Hill as a journalist with iPolitics. Her beat focused on youth, education, democratic reform, innovation and infrastructure. She holds a Master of Arts in Journalism from Western University and a Honours Bachelor of Arts from the University of Toronto.

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