New York-based prodco Jane Street Entertainment has launched a unit entitled ‘Yum,’ which is to focus solely on food-related formats within the travel, culinary and lifestyle genres.
The division - which is to be headed by executive producers and showrunners Vivian Sorenson (pictured, left; Chopped) and Kate Kenny (right; Guy’s Grocery Games) - marks a focused effort by the Deep Fried Masters producer within the formats space, and will center on the creation of unscripted formats. Kenny’s credits include Chopped, Sweet Genius, Beat Bobby Flay and Guy’s Grocery Games, while Sorensen has worked on series including Wife Swap, Queer Eye for the Straight Guy and The Bachelor.
The company has a number of other food-focused series, such as Sweet Genius, Rachael v. Guy, Kitchen Casino and Cook Your Ass Off, all of which are to be managed within Yum. Other, non food-related programming will remain under the larger Jane Street banner.
“Donna and I have been producing with this powerhouse duo for the past 12 years,” said Jane Street Entertainment co-founder and executive producer Linda Lea in a statement. “Kate, Vivian and I built Chopped together and look forward to developing another breakout hit. We have deep, trusting relationships in the food business. We love what we do and we want to keep growing in this space.”