Lucinda Hicks, currently the joint managing director of Endemol Shine Group-owned prodco Dragonfly, will take on the role of chief operating officer for Endemol Shine UK.
Hicks had been with Dragonfly for two years, first as COO and then as joint MD. Prior to Dragonfly, she headed up business development at Shine Group, providing strategic support to prodcos within the international company, particularly within Shine Nordics.
In the new role she will report to recently appointed Endemol Shine UK CEO Richard Johnston. As a result of her move, Mark Raphael, fellow joint MD at Dragonfly, will assume sole leadership of the prodco, which is behind such UK factual hits as The Hotel and One Born Every Minute.
“At a group level with Shine she helped spot and support individuals and companies from contrasting backgrounds and at different stages of their evolution and has five years worth of knowledge of the Shine Group companies,” said Johnston in a statement, “whilst for the last two years she has lived the challenges and complexities involved in running the commercial side of a production company in the UK. It is an almost unique skill set that makes her absolutely perfect for the role.”
UK companies that fall under the combined Endemol Shine Group umbrella include Artists Studio, Brown Eyed Boy, Darlow Smithson Productions, Dragonfly, Fifty Fathoms, House of Tomorrow, Initial, Kudos, Lovely Day, Princess Productions, Remarkable Television, Shine North, Shine Soho, Shine TV, Tiger Aspect, Tigress and Zeppotron.