David Lyle, former National Geographic Channels CEO, has been named as the inaugural president of newly formed producers’ trade group Pact U.S.
The American outpost of the established British trade body was announced in January during the Realscreen Summit, with the group saying its aim would be to represent the commercial interests of American producers as well as UK prodcos working Stateside.
The U.S. office is also looking to represent indie producers across genres.
“It’s a privilege to lend a voice to the thriving independent production community here in the US – a group I love – at a time when the broadcasting and digital industries are becoming global in reach and ambition,” said Lyle in a statement. “I’m eager to introduce to the U.S. an organization that’s been crucial in protecting and serving the interests of UK’s independent content producers. Here in the U.S. production companies face many similar and some importantly different challenges.”
“David brings with him the necessary experience and knowledge to expand our mission in the US,” added Pact UK chief executive John McVay. “With his success leading some of the country’s top TV channels and production companies, he has a nuanced understanding of the needs of content creators, producers and buyers. Our goal is to ensure that there is an effective producers’ organization that works in both markets to support producers and Pact U.S. is in great hands with David at the helm.”
The trade body has established a website that it says will house its mission statement.
The news follows the announcement from the U.S. based Non-Fiction Producers Association (NPA) that its executive director, former NATPE CEO Rick Feldman, was leaving the organization. In January, Pact’s McVay told realscreen that Pact U.S. would try and work with the NPA wherever it could, if possible.
(With files from Manori Ravindran)