TV

Albert aims to reduce industry’s carbon footprint

A sustainable production training program aimed at UK prodcos will look to raise awareness on climate change and the TV industry's carbon footprint.
June 18, 2015

A sustainable production training program for UK prodcos will aim to raise awareness on climate change and the TV industry’s carbon footprint.

The BAFTA Albert Consortium will lead one-day training courses focused on the impact of climate change for its producers and members while delivering the message of how to safely implement techniques for more sustainable productions.

The sessions, which will begin June 22, are to provide training on a host of climate change-focused issues such as causes and prevention strategies, the entertainment industry’s role in the global dialogue, what actions can be undertaken to reduce the TV industry’s impact, and finally, measuring a company’s carbon footprint.

Upon successful completion of the course, delegates will be awarded Albert+ certification.

“Our aim is for all companies undertaking an Albert+ certification to take this training opportunity before starting production,” Aaron Matthews, the industry sustainability manager for Albert and an Albert+ certified instructor, said in a statement. “It will help them understand the challenges they are trying to address and provide them with the skills to do something about their environmental impact.”

Albert, which was established in 2011, works to raise issues of sustainability in production across the TV industry and is supported by the Albert Consortium in order to offer the project’s resources across the industry at no cost. The organization’s resources are currently employed by more than 300 groups across the industry.

About The Author
Barry Walsh is editor and content director for realscreen, and has served as editor of the publication since 2009. With a career in entertainment media that spans two decades, prior to realscreen, he held the associate editor post for now defunct sister publication Boards, which focused on the advertising and commercial production industries. Before Boards, he served as editor of Canadian Music Network, a weekly music industry trade, and as music editor for HMV.com. As content director, he also oversees the development of content for the brand's market-leading events, the Realscreen Summit and Realscreen West, as well as new content initiatives.

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