MTV’s Susanne Daniels moves to YouTube

Shortly after revealing her exit from MTV on Wednesday (July 22), Susanne Daniels (pictured) - the former president of programming for the Viacom-owned cable net - has joined YouTube as VP of originals.
July 23, 2015

After revealing her exit from MTV on Wednesday (July 22), Susanne Daniels (pictured) – the former president of programming for the Viacom-owned cable net – has joined YouTube as VP of Originals.

Daniels joined MTV in 2012, following the departure of David Janollari, after programming stints with The WB Network (now The CW) and Lifetime Television. Series launched on MTV during her tenure include Broke A$$ Game Show and Are You the One?.

Her exit from MTV was announced through an internal memo from president Stephen K. Friedman indicating that she was leaving the company to “pursue a new opportunity,” with her latest endeavor revealed that same evening.

Over at YouTube, Daniels will report to the Google-owned company’s head of content, Robert Kyncl, and will oversee the Originals team, which is run by Alex Carloss. The position will also find the exec overseeing development and production of Originals’ growing roster of projects.

YouTube Originals aims to bring original long-form material – both scripted and unscripted – to the digital platform through its various channels.

“Susanne is an executive whose incredible instincts have led her to consistently generate pop culture hits that audiences relate to and root for,” said Kyncl in a statement. “Susanne’s deep expertise in programming will be invaluable to us and our top creators and help them foster even more ambitious projects for YouTube.”

With files from Barry Walsh.

About The Author
Jillian Morgan is a staff writer at realscreen with a background in journalism and digital marketing. She joined the publication in 2019 after serving as the assistant editor to trade publications HPAC and On-Site. With a bachelor of journalism from the University of King's College in Halifax, she also works as a freelance writer and fact-checker.