Formats

Trace TV, Inverleigh team for sport ent formats

Modern Times Group-owned Trace TV and Australia- and UK-based content company Inverleigh Media Holdings have signed a four-year partnership focusing on sport entertainment formats. (Pictured: National Icons)
September 29, 2015

Modern Times Group-owned Trace TV and Australia- and UK-based content company Inverleigh Media Holdings have signed a four-year partnership focusing on sports entertainment formats.

The partnership will see Inverleigh produce more than 100 hours of original content per year for broadcast on Trace Sport Stars international channels. DSI by Inverleigh will serve as the exclusive worldwide distribution partner representing Trace Sports Stars’ catalog for the duration of the deal.

Inverleigh was previously commissioned by Trace for such formats as National Icons and Football Stars.

“Broadcasters have recognized the appeal of sport entertainment, making it an increasingly important component of schedules over the past 12 to 24 months. Trace and Inverleigh have, in parallel, been pioneers in this genre which makes this alliance a natural progression in a long-term association” said Matt Whytcross, director of Inverleigh, in a statement.

About The Author
Daniele Alcinii is a news reporter at realscreen, the leading international publisher of non-fiction film and television industry news and content. He joins the rs team with journalism experience following a stint out west with Sun Media in Edmonton's Capital Region, and communications work in Melbourne, Australia and Toronto. You can follow him on Twitter at @danielealcinii.

Menu

Search