Red Arrow Entertainment Group has continued its push into the digital media production sphere with the launch of Los Angeles-based Ripple Entertainment.
Operating as an independent company, Ripple will function as Red Arrow’s hub for digital strategy. It will aim to develop and operate vertically focused networks while producing original content with Red Arrow’s prodcos, external partners and indie producers.
Additionally, Ripple will work with ProSiebenSat. 1 Group’s multi-channel networks Studio71 and Collective Digital Studio – in which it claimed a 20% stake in 2014 – as well as other international multi-channel networks to distribute and monetize its content.
Gilman most recently served as executive VP of digital content at FremantleMedia North America, launching the digital studio Tiny Riot. Ziemianski, meanwhile, held the title of VP of digital partnerships and cross-platform strategy at FremantleMedia, where he worked alongside Gilman managing such initiatives as The Pet Collective, Buzzr and Munchies, a joint venture with Vice. Previously, Ziemianski served as head of community and monetization at multi-channel network Big Frame.
“Establishing Ripple is another significant and exciting step for us, and underlines our strategy: to invest in digital content and distribution, but always in a thoughtful and strategic way for the benefit of the Group as a whole,” said Jan Frouman, CEO of Red Arrow Entertainment Group, in a statement. “With Gayle and Jason we have found perfect partners who are a great commercial and cultural fit within the Group.”