Portfolio hires director of factual, lifestyle development

The international producer-distributor has hired Jennifer Bragg (pictured) to the post of director of factual and lifestyle development, effective immediately.
November 4, 2015

International producer-distributor Portfolio Entertainment has hired Jennifer Bragg (pictured) to the post of director of factual and lifestyle development, effective immediately.

In her new role, Bragg’s remit will include oversight of the company’s factual division with a focus on end-to-end content development in the factual, reality and lifestyle spaces for Canadian and international broadcasters. She will report to Portfolio CEO and co-founder Joy Rosen.

Most recently, Bragg served as an associate producer on the Stornoway Communications biography series Ask Me Anything. Prior to this, she was development associate at Toronto-based Fusion Television, where she was responsible for creating and developing an original slate across the lifestyle, factual, prank, reality and game show genres.

The appointment supports the company’s recent growth and diversification strategy, which includes factual content production.

“With over two decades of experience in factual programming through our distribution division, Portfolio’s recent foray into factual content production is a natural extension of our business and this appointment will help us grow and strengthen our position in this space,” said Rosen in a statement.

About The Author
Daniele Alcinii is a news reporter at realscreen, the leading international publisher of non-fiction film and television industry news and content. He joins the rs team with journalism experience following a stint out west with Sun Media in Edmonton's Capital Region, and communications work in Melbourne, Australia and Toronto. You can follow him on Twitter at @danielealcinii.