ProSiebenSat.1 Media-owned distributor Red Arrow International has named former Fox International Channels executive Shirley Bowers (pictured) as VP of sales and acquisitions for its North American division.
Bowers will be charged with driving Red Arrow’s sales activities in the U.S. and Canada, and will also work across North American acquisitions alongside the firm’s scripted and unscripted teams. Based out of the company’s New York offices, she reports directly to Bo Stehmeier, senior VP of global sales.
Most recently, Bowers served as director of global content sales at Fox International Channels. She has also held various titles at National Geographic Channels, including director of global content sales and as evaluator for program scheduling and acquisitions.
Red Arrow International is part of Red Arrow Entertainment Group, which is made up of 15 prodcos across six countries. The Group now has seven studios based in North America, including Kinetic Content, Karga Seven Pictures, Left/Right and Half Yard Productions.