Formats round-up: Deals for Keshet, Armoza, Talpa

Keshet International sends its youth-focused talent show Master Class (pictured) to Vietnam, while Armoza Formats' fact-ent wedding series heads to two additional territories and Talpa Media takes its Battle to Lithuania.
April 14, 2016

Keshet’s “Master Class” lands in Vietnam

Israeli producer-distributor Keshet International has finalized a format deal with Vietnam’s TTN Media Corporation for the youth-focused musical talent show Master Class (pictured).

The weekly talent format features 16 children – aged eight to 14 – performing popular songs to only positive reviews at a music school and its auditorium.  The children, who do not face elimination challenges, are mentored by four of the country’s top music artists in a nurturing environment in order to make the most of their potential.

The localized version of the format will air on the HTV3 channel in Vietnam.

Originally created in Israel by Yoav Tzafir, Tmira Yardeni and Zvika Hadar, the format has previously been adapted by TV2 in Hungary, MegaTV Channel in Greece, and China’s Yunnan TV and Beijing Satellite TV.

Armoza’s “Marry Me Now” walks the aisle in two territories

Israeli producer-distributor Armoza Formats has sold its fact-ent wedding format Marry Me Now to South Africa’s Media 24-owned channel Via TV – where it will be adapted in Afrikaans – and to Belgium’s Butterfish Group for its French-speaking populace.

Each episode of the hour-long series follows a different woman as she secretly prepares for a wedding without her partner’s knowledge and then makes a surprise proposal. Following its January launch at NATPE, the docu-reality format has already been acquired by Germany’s ProSiebenSat.1 Group, Italy’s Endemol Shine, FremantleMedia France and an unnamed broadcaster in Australia.

Talpa takes its “Battle” to Lithuania

Talpa Media’s game show format Battle of the Sexes has been acquired by Lithuania’s LNK TV. The format, which first aired on RTL4 in the Netherlands, pits four male and female celebrities against one another in a series of challenges and question rounds revolving around perceived differences in how each gender thinks, feels and acts.

The Northern European country is the seventh territory to acquire the gender competition format following acquisitions by China, Germany, Russia, Czech Republic, Ukraine and the Netherlands.

About The Author
Jonathan Paul is a Toronto-based writer into creativity, content, advertising, tech, comics, video games, film, TV, time and space travel.