Netflix is moving into the unscripted competition space in a big way.
The global SVOD network is launching Ultimate Beastmaster, a global athletic competition series exec produced by Sylvester Stallone and 25/7 Productions’ Dave Broome and set to debut as 10-episode orders in six territories, each with their own local versions.
The launch territories include the U.S., Brazil, South Korea, Mexico, Germany and Japan. All 10 episodes of the series will be made available at the same moment in each international territory via Netflix.
Each hour-long episode will feature 12 competitors, two from each country, squaring off against each other to face ‘The Beast,’ a physically demanding obstacle course. In the final episode of the season, the nine winners from earlier episodes will compete against each other to decide the victor.
For each version, local celebrity hosts and athletes will take part in the series to provide commentary. In the U.S., Terry Crews and Charissa Thompson will host.
In a statement, Stallone said: “The invitation to partner with Netflix and mega-producer Dave Broome on this revolutionary concept was an opportunity I couldn’t resist.” Broome added: “[Netflix's] trailblazing network is the perfect home for this ground-breaking global series.”
“As a global internet TV network, Netflix can uniquely create a compelling event that pits great competitors from six countries against one another, with commentators that audiences from these countries love and then unleash all of the episodes, at once, in multiple languages for our members to enjoy no matter where they are,” offered Erik Barmack, Netflix vice president, International Originals.
A launch date for the series has not yet been announced.
The news comes as other new platforms are entering the unscripted competition arena, such as Verizon’s go90, which will soon be launching The Runner, via Pilgrim Media Group, Adaptive Studios and Pearl Street Pictures.