People/Biz

Barcroft TV expands distribution in India

The London-based digital factual producer and distributor has signed deals with Indian market OTT platforms PressPlayTV and Planetcast Media Services.
May 25, 2016

Barcroft Media has signed distribution deals with two OTT platforms in India.

The London-based digital factual TV producer and distributor will become a premium content partner for PressPlayTV, a Delhi-based start-up OTT platform backed by Sequoia Capital.

The company offers movies and trending videos across 50 channels in genres such as music, food, travel, sports and comedy.

The second deal is with Planetcast Media Services, a media company formerly known as EsselShyam Communications that is planning to launch an OTT platform featuring live TV and VOD in India and overseas.

Last fall, Barcroft Media rolled out a free-to-air online content platform, Barcroft TV. In addition to the main Barcroft TV news channel, the platform features such niche factual offerings as Barcroft Cars, Bear Grylls Adventure and Barcroft Docs.

Barcroft TV is available on platforms such as YouTube, Yahoo, YouKu, Gyao!, AOL, Onet and MSN.

About The Author
Meagan Kashty is an associate editor of realscreen, an international print and online magazine that covers the non-fiction film and television industries. Meagan is an award-winning business journalist. Prior to joining the realscreen team, Meagan was online editor of Canadian Grocer, named Magazine of the Year at the 2015 Canadian Business Media Awards. She can be reached at mkashty@brunico.com, and you can follow her on Twitter @MegKashty

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