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Apploff, Burnett, Fox team up to “Beat Shazam”

Exec producer and Don't Forget the Lyrics creator Jeff Apploff (left) is teaming with The Voice and Survivor exec producer Mark Burnett (right) for an upcoming Fox series that Apploff says will be "one of the most wildly interactive shows ever created."
August 10, 2016

Exec producer and Don’t Forget the Lyrics creator Jeff Apploff (left) is teaming with The Voice  and Survivor exec producer Mark Burnett (right) for an upcoming Fox series that Apploff says will be “one of the most wildly interactive shows ever created.”

Beat Shazam will pit contestants against the popular music identification app in a twist on the “man vs. machine” trope. Following the announcement of the series during Fox TV Group chairman Dana Walden‘s TCA presentation on Monday, Apploff tells realscreen that the series will see teams of two go up against each other in tests of their musical knowledge, and the team left standing will go up against “the greatest musical mind on the planet.”

Shazam was founded in 1999, and the service’s free app has more than 100 million monthly mobile active users.

“Viewers will be able to engage in a very exciting and meaningful way,” adds Apploff. “We are delighted to partner with Fox, Mark Burnett and Shazam Entertainment Limited on this amazing project.”

No launch date has been set for the series.

About The Author
Daniele Alcinii is a news reporter at realscreen, the leading international publisher of non-fiction film and television industry news and content. He joins the rs team with journalism experience following a stint out west with Sun Media in Edmonton's Capital Region, and communications work in Melbourne, Australia and Toronto. You can follow him on Twitter at @danielealcinii.

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