Global independent studio Entertainment One, Fine Brothers Entertainment (FBE) and Keller/Noll, the creators of culinary competition Chopped, have partnered to challenge the traditional TV business model.
Together, the trio will develop a slate of new TV formats, with a focus on unscripted programming. Each show will incubate on the FBE Digital Network, which reaches over 14 million subscribers on YouTube alone, which will allow the companies to receive direct and instant feedback from a targeted worldwide fanbase and before expanding to liner TV, said Tara Long (pictured), executive VP of U.S. alternative programming, eOne Television, in a statement.
“With our vast experience in both online and traditional television show formats, partnering with powerhouses eOne and Keller/Noll creates an ideal trifecta to continue evolving entertainment and distribution models,” added Benny and Rafi Fine, co-founders of FBE.
The first project to come out of the fledgling partnership will be Quizzicle, a gameshow slated to premiere later in 2016. According to creators Cleve Keller and Dave Noll, co-founders of Keller/Noll, Quizzicle is a “laugh-out-loud digital game” designed to push the genre forward. The format pits two teams against each other in a competition where they have to guess answers to pop-culture trivia clues.
The partnership builds upon a preexisting relationship between eOne and Keller/Noll. The pair entered into a first-look deal for unscripted programming earlier in 2016. Entertainment One also entered into a similar deal with Datari Turner in September 2016.