Formats

Four territories take United Studios’ “Who’s Asking?”

Multi-territory prodco Global Business Mapping (GBM) has taken interactive studio-based format Who’s Asking? to the Czech Republic, Croatia, Slovenia and Slovakia.   The game show (pictured), which is produced by United Studios of Israel ...
October 19, 2016

Multi-territory prodco Global Business Mapping (GBM) has taken interactive studio-based format Who’s Asking? to the Czech Republic, Croatia, Slovenia and Slovakia.  

The game show (pictured), which is produced by United Studios of Israel and distributed by Armoza Formats, was most recently commissioned in the U.S. and Switzerland, where it started airing on RTS in September. Localized versions of the format also air across Israel, India, Thailand and Estonia.

The 30-60-minute series isn’t so much focused on the questions participants must answer as it is on who’s asking them, whether it’s the bus driver, their doctor, or a streetwise grandma. Instead of picking the type of questions to be asked, two pairs of contestants must select an “asker” from the faces presented on a screen in front of them. The conestatnts must make judgements based on appearances, using their intuition to compete for the grand prize.

In a statement, Juraj Barabas, managing director at Global Business Mapping, said he believes that successful adaptions of the format will be brought to screens in each of the territories.

 

About The Author
Meagan Kashty is an associate editor of realscreen, an international print and online magazine that covers the non-fiction film and television industries. Meagan is an award-winning business journalist. Prior to joining the realscreen team, Meagan was online editor of Canadian Grocer, named Magazine of the Year at the 2015 Canadian Business Media Awards. She can be reached at mkashty@brunico.com, and you can follow her on Twitter @MegKashty

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