Joining IDTV in March 2017, Rijssemus will be charged with overseeing the execution of IDTV’s business strategy and creating growth through the exploitation of the All3Media catalog. In addition, he will be responsible for developing innovative content for linear and digital broadcasters in the Netherlands.
Rijssemus will report to All3Media Deutschland CEOMarkus Schäfer.
Most recently, Rijssemus served as media director at Dutch pubcaster and prodco KRO-NCRV, where he augmented the company’s creative output by launching a handful of successful series.
Prior to KRO, Rijssemus held the title of MD at SBS Productions following a two-year stint as head of news department at SBS.
“He is a high profile executive with a fantastic reputation in the Dutch market,” said Schäfer in a statement. “Under his leadership IDTV will further grow and become an even more valuable part of group.”