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C4′s Jilly Pearce named Objective Media EVP

UK Channel 4 executive Jilly Pearce  has been named the new executive vice president of the U.S. branch of All3Media’s Objective Media Group. Her appointment comes as former Objective exec Jimmy Fox  took ...
January 17, 2017

UK Channel 4 executive Jilly Pearce  has been named the new executive vice president of the U.S. branch of All3Media’s Objective Media Group.

Her appointment comes as former Objective exec Jimmy Fox  took on the role of president at the newly launched Main Event Media, a production company under the All3Media America banner.

Pearce will oversee Objective’s growth in the American scripted and unscripted area, adapting entertainment and scripted formats from the OMG UK labels Second Star, Panda Television and Objective Fiction.

She will be relocating to to the company’s head office in LA as she takes up her role.

Pearce teamed up with C4 in 2013 and commissioned series including Virtually Famous, That’s So Last Century and How’d You Get So Rich?

She was part of the commissioning team behind the forthcoming The Seven Year Switch and the development of Tattoo Fixers, and during her time at the channel has overseen the Bafta-winning Made in Chelsea. Prior to joining C4, she was head of TV for Pulse Films.

 

 

About The Author
Managing editor with realscreen publication, an international print and online magazine that covers the non-fiction film and television industries. Darah is an award-winning journalist who has spent over two decades covering a wide range of issues from real estate and urban development to immigration, politics and human rights, primarily with The Vancouver Sun. Prior to joining realscreen, she was editor of Stream Daily, realscreen's sister publication covering the dynamic global digital video industry. She also served a stint as a war reporter in Afghanistan for television and print, and was a national business blogger with Yahoo Canada.

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