People/Biz

Sandy Ashendorf to lead Epix distribution

Premium entertainment network Epix has tapped former BBC Worldwide America exec Sandy Ashendorf as executive VP of content distribution. Based in New York, Ashendorf (pictured) will oversee the network’s distribution partnerships ...
January 18, 2017
Premium entertainment network Epix has tapped former BBC Worldwide America exec Sandy Ashendorf as executive VP of content distribution.
Based in New York, Ashendorf (pictured) will oversee the network’s distribution partnerships across all platforms. She reports directly into Epix president and CEO Mark Greenberg, who was last year extended for a multi-year contract.
Ashendorf joins the America Divided cabler from BBC Worldwide America, where she served as executive VP of distribution, responsible for managing all domestic affiliate sales and marketing initiatives for the company’s U.S. assets.
Prior to this, she spent more than 17 years at Viacom in a variety of senior leadership capacities, including executive VP of affiliate sales and marketing for MTV Networks.
“As we expand our executive team and build our network operating infrastructure, Sandy will add a valuable new dimension and will be a key resource in expanding and strengthening our partnerships and driving new growth,” said Greenberg in a statement.
About The Author
Daniele Alcinii is a news reporter at realscreen, the leading international publisher of non-fiction film and television industry news and content. He joins the rs team with journalism experience following a stint out west with Sun Media in Edmonton's Capital Region, and communications work in Melbourne, Australia and Toronto. You can follow him on Twitter at @danielealcinii.

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