Former Kinetic Content COO Kathleen Burns has launched a new production shop slated to specialize in non-fiction television, digital and branded entertainment.
The Playa Vista, California-based Cabana 512 Productions will focus on producing and developing content across the true crime, paranormal and docudrama/reality genres.
“For me, it was just time,” Burns told realscreen when asked about her decision to depart Kinetic.
“I have a very entrepreneurial spirit and I enjoy the growth process. I felt the time was right for me to start my own company and surround myself with talented people that I have worked with for many years who share my sensibilities and vision.
“We are in the middle of negotiations on two shows right now and we have 14 projects in development, so we’re really coming out of the gate strong.”
At Kinetic, Burns (pictured) was directly responsible for all aspects of its production, post-production, legal and finance teams over her six-year tenure.
There, she oversaw such series as FYI’s Man vs Child: Chef Showdown and Married at First Sight, Lifetime’s Little Women, NBC’s Betty White’s Off Their Rockers, Syfy’s Geeks Who Drink and ABC’s My Diet is Better Than Yours. Prior to Kinetic, Burns was positioned as VP of production at Pilgrim Films and Television (now Pilgrim Media Group) where, in her time there, she helped grow the company’s slate to over 26 productions.
As its first order of business, the production studio has appointed veteran exec producer Lasta Drachkovitch as VP of development. Her production credits include My Fair Wedding, Lockup and The Real Housewives of Orange County. Elsewhere, advertising and branded integration exec Anne Williamson has been tapped to oversee Cabana 512′s digital and branded content division.
For Cabana 512 to succeed in an ever-fluid media landscape, Burns believes the firm needs to be “innovative while maintaining quality and integrity,” with a particular emphasis on the “Wild West” digital industry.
“We’re selling to cable buyers and network buyers, but we’re also going to have a presence in the digital space because I don’t think that digital should be an afterthought like some companies tend to believe,” Burns stated. “We really should embrace it as a destination that is equally important as the cable channels as this industry evolves.”
Editor’s Note: This story originally published with a headline that incorrectly referred to Kathleen Burns as a co-founder of Kinetic Content. In fact, Ms Burns was a founding member of the company and COO. Chris Coelen is the founder and CEO of Kinetic Content. Realscreen apologizes for the error.