People/Biz

Red Bull TV exec J-T Ladt joins Fuse Media

Multiplatform media brand Fuse Media has appointed former Red Bull TV executive J-T Ladt as chief content officer. In the newly created role, Ladt will manage all creative content development and current ...
March 3, 2017

Multiplatform media brand Fuse Media has appointed former Red Bull TV executive J-T Ladt as chief content officer.

In the newly created role, Ladt will manage all creative content development and current production of long- and short-form original programming for Fuse Media.

Based out of the company’s Los Angeles offices, he reports directly to Fuse Media CEO Michael Schwimmer when he joins the company on March 20.

Ladt joins Fuse from Red Bull Media House’s Red Bull TV, where he previously served as head of development. During his nearly two-year long stint there, he was tasked with expanding Red Bull’s global media footprint into long- and short-form narrative-based content.

Prior to this, Ladt served as VP of programming and development at National Geographic Channel, spearheading West Coast development, including the Emmy-winning series Life Below Zero; as co-head of development at Renegade 83; and co-executive producer and partner James Bruce Productions, creating for broadcast, cable and digital platforms.

Ladt began his career as an agent trainee at the Gersh Agency.

“Beyond having great experience and a track record of creative success in developing content for our core youth audience, JT has the right combination of experience across both long-form programming and short-form content for multiplatform digital distribution to support our growth initiatives,” said Schwimmer in a statement.

About The Author
Barry Walsh is editor and content director for realscreen, and has served as editor of the publication since 2009. With a career in entertainment media that spans two decades, prior to realscreen, he held the associate editor post for now defunct sister publication Boards, which focused on the advertising and commercial production industries. Before Boards, he served as editor of Canadian Music Network, a weekly music industry trade, and as music editor for HMV.com. As content director, he also oversees the development of content for the brand's market-leading events, the Realscreen Summit and Realscreen West, as well as new content initiatives.

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