Bunim/Murray Productions (BMP) and South Korean-based Signal Entertainment Group, an entertainment-focused media company, have brokered a joint development deal which will see BMP will expand its reach into the Asian market
BMP — a Banijay Group Company — will develop new formats with Signal. Jeff Jenkins, co-president of entertainment and development at BMP and Agnes Lee and David M. Uslan, SVP of production at Uslan Entertainment will oversee the partnership on behalf of Signal.
“South Korea is currently one of the hottest markets for new formats and creativity, so when we were approached about a partnership with Signal for the Asian region, we recognized the great potential of such a deal,” said Bunim/Murray productions chairman and CEO Gil Goldschein (pictured), in a statement… “I am excited about the opportunity to share our formats that can travel to South Korea and China as well as the chance to bring local South Korean formats to the U.S. market.”
Signal will manage distribution of new formats coming out of the co-development deal for the South Korean, Hong Kong and Chinese markets. Banijay Rights will handle worldwide distribution for new formats outside of those territories and continue to handle global distribution for existing BMP formats.