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Jarrard Cole named VP content at Scenic

Emmy-nominated director Jarrard Cole has been named VP of content at Brooklyn-based virtual reality production studio Scenic. In his new role, he will be producing and directing original VR content and developing ...
April 25, 2017

Emmy-nominated director Jarrard Cole has been named VP of content at Brooklyn-based virtual reality production studio Scenic.

In his new role, he will be producing and directing original VR content and developing VR series in association with the studio’s collective of documentary filmmakers and creators.

Prior to this new position at Scenic, Cole launched and oversaw the Wall Street Journal‘s virtual reality storytelling unit.

Scenic is hiring Cole after partnering on three VR documentaries created for WSJ, which Cole acted as executive producer.

“Jarrard is a huge addition to our team. He brings the technical experience, narrative chops, and original ideas that are essential to creating compelling virtual reality experiences. The VR industry is in dire need of more high quality content, and Scenic is expanding to keep up with that demand, said Scenic creative director, CEO Gary Hustwit, in a statement.

Scenic is a collective of documentary filmmakers and visual artists exploring new directions in non-fiction storytelling. The studio covers a wide range of topics from art to music with VR and 360° video with the goal of pushing the boundaries of storytelling. Creators include such documentary filmmakers as Amir Bar-Lev, Marshall Curry, Jessica Edwards, Heidi EwingRachel Grady, Liz Garbus, Sam Green and Dawn Porter.

The current line-up of the studio’s VR projects include This Is What The Future Looked Like, directed by Green and Gary Hustwit, which had its world premiere at the 2017 True/False Film Festival and will play at the 2017 Hot Docs Film Festival; The Fastest Ride from Edwards, which is also being showcased at the 2017 Hot Docs Film Festival and Funeral For A 747 directed by Curry which is available exclusively on the WSJ Google Daydream app.

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