People/Biz

Tricon execs move to Sonar

Former SVP of factual development Jeff Hevert is among those joining the L.A.-based company, following its acquisition of Tricon's library.
May 18, 2017

Three more Tricon Films and Television execs have joined Sonar Entertainment, following the LA-based producer/distributor’s acquisition of the Toronto company’s library.

Jeff Hevert, SVP of factual development (pictured); Ashley Rite, VP of kids and family; and Marc Kell Whitehead, VP of factual production are among the former Tricon execs joining the U.S. entertainment company, a company spokesperson told realscreen.

Sonar has yet to announce the roles these execs will take within the company.

Tricon entered into a purchase agreement with Sonar in April of this year, at which time the L.A. company offered employment to Tricon founder and president Andrea Gorfolova.

In May, it was confirmed that Gorfolova had joined Sonar and that the company had completed its acquisition of 1,500 hours of Tricon’s library content, popular kids series Counterfeit Catas well as in-development projects Go Away Unicorn, Texas Metal and Food’s Greatest Hits.

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About The Author
Daniele Alcinii is a news reporter at realscreen, the leading international publisher of non-fiction film and television industry news and content. He joins the rs team with journalism experience following a stint out west with Sun Media in Edmonton's Capital Region, and communications work in Melbourne, Australia and Toronto. You can follow him on Twitter at @danielealcinii.

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