Melbourne-based December Media has established a new arm to handle the distribution of films made for IMAX and giant screen theaters.
December Media Distribution will distribute films made by December Media, as well as those made by other producers.
The first film to be distributed will be December’s Earth Story, which is currently in production. The 3D doc will take viewers on a visual journey to see the world during its birth, infancy and adolescence.
“We have been producing films for IMAX and giant screen theaters for six years and we have a long-term commitment to the industry,” said Tony Wright (pictured), executive chairman of December Media, in a statement. “We believe we now have a very capable and experienced team able to carry out our own distribution. It’s a logical step forward for December in the evolution of our giant screen business.”
The new unit will be headed by Mark Bretherton, who has more than 20 years experience in the IMAX and giant screen industry.
Bretherton was formerly CEO of World’s Biggest Screens Pty Ltd, operators of the IMAX Theatre Sydney, one of the world’s most successful IMAX theaters. He has released over ninety giant screen films in Australia and has served three terms on the board of the international industry body the Giant Screen Cinema Association.