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Twofour follows up “This Time Next Year” with new transformation series

British commercial broadcaster ITV has commissioned a new competition series that pits England’s worst singers against each other. Hosted by Irish television presenter Baz Ashmawy (pictured), Change Your Tune sees five ...
September 15, 2017

British commercial broadcaster ITV has commissioned a new competition series that pits England’s worst singers against each other.

Hosted by Irish television presenter Baz Ashmawy (pictured), Change Your Tune sees five unpolished singers perform before a live studio audience.

Following each performance, a screen will drop before the singer. When it rises, the singer will reappear and deliver a more accomplished performance – the result of rigorous training that unfolds over several weeks, but that viewers did not have to watch.

The transformed performers then compete against each other. Each performance is scored by the studio audience, which considers how much each singer has improved.

The 6 x 60-minute series is produced by Twofour, and represents the prodco’s second “time travel” format, which aims to upend conventional transformation series by offering a before, an after, but nothing in between. The first, This Time Next Year, sees individuals detailing a goal that they look to achieve over the course of a year. Moments later, the individuals reappear, a year older, and viewers are able to see how much they accomplished.

“Everyone would love to be able to sing and seeing the truly awful transformed into the truly awesome is an incredibly heart-warming and entertaining moment,” says Andrew Mackenzie, chief creative officer of the Twofour Group.

“I’m so excited to be looking for, not the very best singers in the country, but the very worst. This is a completely unique take on the singing show genre – it’s a feel good and celebratory show that’ll have everyone at home cheering on their favourite,” says Ashmawy. “It’s going to be great fun and I honestly, can’t wait to get started.”

Change Your Tune was commissioned by Siobhan Greene, head of entertainment commissioning at ITV. Mackenzie and Melanie Leech are executive producers, and Lee Smithurst is series producer.

Image by Matt Squire Photography (Own work) [CC BY-SA 4.0], via Wikimedia Commons.

About The Author
Barry Walsh is editor and content director for realscreen, and has served as editor of the publication since 2009. With a career in entertainment media that spans two decades, prior to realscreen, he held the associate editor post for now defunct sister publication Boards, which focused on the advertising and commercial production industries. Before Boards, he served as editor of Canadian Music Network, a weekly music industry trade, and as music editor for HMV.com. As content director, he also oversees the development of content for the brand's market-leading events, the Realscreen Summit and Realscreen West, as well as new content initiatives.

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