A+E Networks will focus on small businesses who are struggling in America in an upcoming documentary.
The one-hour special Save It or Sell It from prodco Noble Savages features entrepreneurs Eric Casaburi (pictured, left) and Robert Hirsch (pictured, right), who help fledgeling small business owners assess the value of their business, diagnose problems, plan renovations and solicit potential buyers.
Casaburi and Hirsch compete to show business owners how to maximize their options, convincing them to either sell or save their business.
The idea behind the doc comes from Tom Duncan, CEO of Positec Tool Corporation, a client of Tongal.
A press release noted that Tongal will develop digital content to support the series and leverage its network to cast new businesses for future episodes.
Executive producers on the special for Noble Savages are Joe Livecchi, Joll Goslicky and Vin Potestivo; for Tongal, James DeJulio; A+E Networks, Jordan Harman, Jim Hoffman and Christian Murphy; and Tom Duncan is executive producer and concept originator.
The linear premiere of Save It or Sell It is part of a small business strategy across A+E Networks’ digital and social platforms that highlights innovative entrepreneurs and small business owners who are taking their creative ideas to the next level.
In November, leading up to Small Business Saturday, Nov. 25, A+E will spotlight small businesses across America in the short form series, In Focus that will air on A&E and History and non-linear platforms.
Save It or Sell It premieres Nov. 5 at 11 p.m. on A&E followed by premieres across A+E Networks’ History as well as FYI.